Why Sprint And Nextel Got Hitched (BusinessWeek Online) BusinessWeek Online - In the world of big-time telecom, the Baby Bells have been hogging the spotlight as they bulk up to compete against an onslaught of new technology -- and their arch-rivals, the cable companies. For competitors hovering outside the Bells' territory, that sends a stark message: Team up or get smashed. Sprint Corp.  and Nextel Communications Inc.  chose the former, announcing on Dec. 15 a  #36;35 billion deal to merge into the third-largest wireless powerhouse. With a market capitalization of  #36;70 billion, the new Reston (Va. ...