CCS Concepts
1 INTRODUCTION
2 PRELIMINARY AND METHODOLOGY OF INFORMATION DIFFUSION
2.1 Notions
2.2 Research Methodology
3 TAXONOMY OF ELEMENTARY DIFFUSION TECHNIQUES
3.1 Diffusion Volume Models
3.2 Individual Adoption Models
3.3 Relationship Inference Models
4 SCENARIO-SPECIFIED DIFFUSION MODELING AND DOWNSTREAM APPLICATIONS
4.1 Diffusion Modeling in Specified Scenarios
4.2 Downstream Applications
5 CHALLENGES AND OPEN ISSUES
6 CONCLUSION